Wave Energy asked us to help integrate real-time data into their business decision-making and processes; We worked with them to evaluate their current data and look for ways it could be improved. Integrating our up-to-date business information into Wave Energy has given it an edge in finding prospects, managing credit risk and ensuring their data management processes are streamlined.
decrease in customer default rates.
marketing lists updated every day
records updated daily
Red Flag Alert is a key partner in helping us minimise risk and streamline our marketing operationsLucy Darch, Managing Director, Business Retail at Northumbrian Water Group
Wave Energy was looking for ways to enhance its risk management and business development through the better use of data. It got in touch with Red Flag Alert to see if we could help with:
We began by having a consultation with the key stakeholders at NWG so that we could understand exactly what it wanted to achieve. We also spent time understanding the current state of its data so we could develop a plan for how to best integrate our data into NWG’s existing processes. This is how we worked through the process:
Integrating Red Flag Alert into its operations gave NWG a number of benefits:
“Minimising risk is important for any business. When Wave Energy Business began looking for a partner to help us minimise credit risk within our business we quickly identified Red Flag Alert as a key partner in helping us to achieve this.
As an organisation we have relationships with thousands of customers and suppliers. RFA’s monitoring function allows us to receive automated updates should there be a change in circumstances so that we can take pro-active steps to minimise any potential impact.
The upcoming changes within the Water industry means that there is now added emphasis on identifying new business opportunities across the UK. Red Flag Alert allows us to easily create lists of potential new clients by a wide number of criteria (location, sector, turnover etc.) and also see if they’re likely to pose a credit risk to us in the future through their health rating score.
When bringing in any new supplier it’s essential to minimise disruption within existing processes. RFA have an API which links seamlessly with our existing CRM meaning there is literally no human intervention required from our side.
We are confident that Red Flag Alert will prove to be a key partner in helping to minimise our risks and will lead to a longstanding relationship.”
- Lucy Darch, Managing Director, Business Retail at Wave Energy
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