We've worked closely with Towergate Insurance to help integrate up-to-date business intelligence into its operations. Our data has added value to Towergate's business; from helping drive sales and marketing to improving their data management processes. Our approach has always been hands-on, working with their team to continually develop their data management.
increase in sales team performance
outbound call connectivity
Offices with up-to-date business information
We have over a hundred offices nationwide and managing the data we hold on our customers and prospects is significant. One of our challenges is building a system where the information is up-to-date; the Red Flag Alert API works so well for us.Anay Patel, CRM Manager at Towergate Insurance
As the UK’s largest SME broker, Towergate Insurance came to Red Flag Alert with a detailed brief. It wanted to optimise its business in a number of ways:
Our approach to the project was multi-faceted. As always we began by consulting with the management team to determine what outcomes they wanted from using our software and expertise. We quickly established that there were a number of efficiencies Towergate were looking to bring in to their business. We assessed that some activities would help drive value across all of these areas:
Integrating Red Flag Alert into its business processes gave Towergate a number of benefits:
“Red Flag Alert helped us considerably in terms of developing a strategy and then critically supporting us to execute it. The integrating of the systems was made challenging by our sheer volume of data and different fields; the Red Flag Alert engineers made sure the information was integrated exactly as we needed it.
The software is very easy to use and we never have technical issues. Support is always available in case we need to do something different with the data or have any questions.
One of our challenges is building a system where the information is up-to-date and gives our sales and account management teams the right information to deliver the best results. Red Flag Alert helps us organise our data brilliantly, and the ROI for our sales teams is outstanding
I wouldn’t hesitate recommending both the software and the brilliant team at Red Flag Alert.”
- Anay Patel, CRM manager at Towergate Insurance