CRM & Data

The Dangers of Data Decay
by Red Flag Alert

Email marketing databases decay at 22.5% per year and at one large American bank it needed a 100-employee task force to recover a database riddled with inaccurate information.

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CRM & Data

Use Data to Make Your Law Firm More Competitive
by Red Flag Alert

When Ince & Co collapsed, it was said to have owed creditors £36 million. One of the issues that contributed to the firm’s decline is thought to be cash flow problems, resulting in part from a decline in turnover and a large WIP book – issues that can hit law firms of any size.

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CRM & Data

How Data Opens Up Lucrative Micro Markets
by Red Flag Alert

An interesting Harvard Business Review report called ‘Selling into Micromarkets’ reviews a strategy that businesses can use to increase sales.

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