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Red Flag Alert & SAP CRM

Using our API you can integrate the data you need from the Red Flag Alert system into SAP CRM. This gives you the best possible business intelligence from over 5 million limited companies in the UK. The information is enriched by our digital insolvency algorithm which evaluates the financial health of a business based on 142 indicators.

Our information will be integrated in real-time meaning you can be confident the data you hold in SAP will be the most up-to-date it can be. This provides a number of key benefits:

  • Ensure your sales and marketing team has the quality data they need to build tailored outbound email and telemarketing campaigns.
  • Power your outbound marketing campaigns by using the most relevant and up-to-date information available.
  • If you need to keep updates on your clients, suppliers or prospective clients for any reason, plugging into our API will give you the real-time information you need.
  • Access to data to help underpin effective decision making. Whether it is credit scoring, finding the best leads or evaluating a competitor, using our API will give you the edge.
  • Evaluate financial information of suppliers and customers quickly so their on-boarding experience can be as seamless as possible.
  • Ensure your account-based marketing is effective by providing your relationship managers up-to-date information on your customers; this will give them the information they need to maintain relationships and upsell new products and services where appropriate.
  • Ensure your sales team has access to the best information so it can deliver informed and incisive pitches.
  • Save time and ensure the quality of your data by using our API to auto-fill forms when updating your CRM.
  • Working with Red Flag Alert gives you access to our team of data experts who will be on hand to help integrate our business intelligence into your CRM effectively.

An API that delivers more


30 Years of financial data
35+ Fields of company credentials
15 Million director relationships
Company alerts from 1 month's time
17,000 daily updates
Experts on hand to help and advise
Free company check access
30 Seconds to get started

Market Comparison

15 Years of financial data
30+ Fields of company credentials
14 Million director relationships
Company Alerts from 1-2 year's time
10,000 daily updates
Experts on hand to help and advise
Free company check access
30 Seconds to get started
Red Flag Alert has been a wonderful asset to our business. We have a large sales team and a huge database of customers and prospects. Red Flag Alert helps us manage this huge amount of data which is invaluable for making sure our efforts are focused in the right direction. Simon Carter, Sales Director at Investec
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How we helped NSL telecoms

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increase in revenue per client

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increase in sales team performance

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