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There are plenty of companies with a high propensity for growth across the country. Being able to identify these companies is important for a variety of purposes. Local economies may use this data to plan economic interventions more precisely while businesses may want to identify which companies to target in their sales and marketing activities.
But how do you identify companies with a high propensity to grow?
Traditionally, growth has been defined by the amount of investment a company has. This approach has drawbacks as it ignores companies that may be growing organically without investment. You may very well be well-financed but not growing too!
Identify Fastest-Growing Companies UK-Wide
Identifying genuine growth is what’s important and, in partnership with local authority user group The Living Lab, Red Flag Alert has created a true growth propensity score. Taking firm-level data and applying complex calculations, we can identify which businesses will grow at a rate of 20% over 3-4 years – that’s the OECD’s definition of a fast-growing company.
- A unique growth propensity model
- Tested on 640k+ company scores
- Based on 4 years of data to offset the pandemic's impact
- 7.5 million active businesses in the database
- 92% of businesses with a high propensity to grow achieve 20% growth
Our model aggregates factors including turnover, staff headcount and revenue to give a clear 1-100 score. Any company that scores above 56 is considered to have a strong growth propensity.
Our Growth Scores
Each company in Red Flag Alert's 13M business' database receives a growth score between 0-100. A company that scores 100 is very likely to increase its turnover by 20% in the next financial year.
Very unlikely to grow in the next year
Least likely to grow
Unlikely to grow
Likely to grow
Most likely to grow
Very likely to grow in the next year
Who Is This Useful For?
Sales and marketing teams use the growth propensity score to build better ideal customer profiles and target high-potential leads.
Investors identify high-potential projects to fund and monitor the health of existing investments.
Local authorities and local enterprise partnerships (LEPs) use the score to understand their local economy and support sectors that have the highest propensity for growth.
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