How Red Flag Alert Helped Power Solutions UK Increase Their Sales Conversion By 123%

Outcomes

Integrating Red Flag Alert into its operations gave PSUK several benefits:

• Having up-to-date intelligence ensures that PSUK does not waste time targeting unsuitable prospects. This can help find prospects that fit the criteria of the supplier and avoid companies that look to be a bad fit, such as those in poor financial health.
• PSUK no longer needs to spend time manually inputting data into its CRM, as the Red Flag Alert API does it automatically. This frees up staff to focus on other important activities.
• Red Flag Alert’s data helps PSUK find the best client-supplier matches. Clients don’t have to wait long to be matched to the service they need, and suppliers are happy to receive only customers that are a great fit for their services. This allows PSUK to build excellent broker to supplier relationships.
• PSUK can use the data on financial distress to forecast when it might stop receiving commission payments. It can use this information to make more accurate future cash flow predictions and ensure it isn’t relying on revenues that might not be paid.
• PSUK can look at patterns within its existing customer base, revealing the type of company which may be a good fit for its service. Once it has defined desirable customer types, it can use Red Flag Alert to filter for this company type and build highly targeted marketing lists.

“The business intelligence is excellent; Red Flag Alert provides an excellent view on the clients we work with, which helps us to find them the best possible energy deals. From a business development perspective, our brokers are benefiting greatly from the additional information that Red Flag Alert supplies – we’re able to zero in on ideal prospects and build effective marketing lists.

In terms of set-up, the team at Red Flag Alert was excellent – they came in and worked closely with us to make sure our data was clean, and the integration was seamless.”

-    Ben Robert-Shaw, Head of Operations

“Red Flag Alert has been a great help to us. We are a very customer-focused business, and we put a huge emphasis on providing exceptional customer service and finding the very best deals for our clients. At the same time, we have excellent working relationships with a large number of suppliers and focus on finding great clients for them.

Using the Red Flag Alert data has helped us further improve our customer service quality. By using data, we are better able to match clients with suppliers and when we do that everyone wins.

We’re also hearing great things from our brokers who are seeing a benefit in their day-to-day lives from the additional data Red Flag Alert provides.”

-    Jeremy Taylor, Managing Director